The Creative Juice Podcast

Hey there, I'm Meg!

I’ve built a thriving illustration business in small pockets of time, and now I help artists, makers and creatives grow their business with sustainable systems and intentional strategy.

9 \/\/ How to Build Multiple Income Streams in Your Creative Business

First Published: July 8th 2025

Ever feel like you're putting all your eggs in one creative basket?

In this episode, we’re talking about multiple income streams. What they are, how they work, and how to build them in a way that actually supports your energy and goals (not drains them!).

This one's for the creative business owners who’ve been hearing the phrase “multiple income streams” and wondering: “What does that even look like for me?”

In this episode, I’m walking you through ten different income streams that could work beautifully for artists, illustrators, and handmade sellers, from digital products to coaching, commissions to Patreon, YouTube, and more. I’ll give you the real talk on what’s scalable, what’s sustainable, and what’s definitely not for everyone.

You’ll also hear a few stories from my own journey, including what worked, what burnt me out, and what I’d do differently next time. Take what fits, leave what doesn’t, and know that one well-built stream is better than ten leaky ones.


What We Cover in This Episode:

We chat about why most creative launches feel so last-minute, and the simple mindset shift that can change everything.

I’ll walk you through the 3-part framework I use to map, prep and promote my own launches, share a fresh way to approach pricing so it truly supports your business, and we’ll finish by zooming out and looking at how to plan your launch calendar around your natural energy and seasons, not just your ideas.


Key Takeaways:

How to choose income streams that align with your energy and strengths

The pros and cons of physical products, commissions, and digital downloads

What I learned from running (and pausing) a Patreon

Thoughts on YouTube, brand deals, affiliate marketing and coaching

Tips for starting small and scaling smart


Mentioned in this Episode:

Speed up growth with my 1:1 coaching. Please fill out an application form ⁠here

If you’re excited about this podcast and where it’s going to take you, I’d love to hear from you:

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Share this episode with a creative friend who needs a boost today!


Links & Resources:

My Creative Hub

(the all-in-one dashboard that helps you price for profit, stay organised, and run your creative business with confidence)

Systeme*

(My favourite marketing platform: email provider, website builder, online course builder, automations, funnels & more.)

Community

(Subscribe to my Substack to read articles about growing your Creative Business and join the conversation)


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  1. *Some links are affiliate links, but I only recommend tools I genuinely use and trust.

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Built by Meg - Illustrator turned Creative Business Mentor

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