The Creative Juice Podcast

Hey there, I'm Meg!

I’ve built a thriving illustration business in small pockets of time, and now I help artists, makers and creatives grow their business with sustainable systems and intentional strategy.

17 \/\/ Reframing Imposter Syndrome in Your Creative Business (so it doesn’t hold you back)

First Published: September 2nd 2025

Maybe you’ve launched something new, finally started calling yourself a business owner, or set your prices with confidence - and then boom…imposter syndrome sneaks in and makes you question everything.

If that sounds familiar, you are so not alone.

In this episode of The Creative Juice Podcast, we’re diving into the very real, very sneaky world of imposter syndrome in your creative business, and how to reframe self-doubt so it doesn’t hold you back from showing up, sharing your work, and building the business you actually want.

Whether you’re a designer, illustrator, product-based business, or artist trying to turn your creativity into income, this episode will help you spot imposter syndrome when it shows up…and start moving through it with a bit more clarity and kindness.


What We Cover in This Episode:

What imposter syndrome really is (and why it’s so common for creatives)

How it shows up in your business decisions, from pricing your work to launching a product

Why waiting to “feel ready” is keeping you stuck

How to reframe self-doubt into a sign of growth, not failure

The truth about calling yourself a business owner before the sales roll in

Practical mindset tools to use when the “you’re not good enough” voice kicks in

Why comparison on social media can trigger imposter syndrome (and how to protect your focus)

My recent pricing wobble, and how a creative friend helped me see it for what it was


Key Takeaways:

  1. You’ve felt like you’re faking it in your creative business

  2. You’re holding back from launching or promoting your work because of fear or doubt

  3. You’ve started to compare your Year One to someone else’s Year Five

  4. You want practical ways to deal with the emotional side of being a creative entrepreneur 


Mentioned in this Episode:

Speed up growth with my 1:1 coaching. Please fill out an application form ⁠here

Patreon: Free version available only - visit here


Links & Resources:

My Creative Hub

(the all-in-one dashboard that helps you price for profit, stay organised, and run your creative business with confidence)

Systeme*

(My favourite marketing platform: email provider, website builder, online course builder, automations, funnels & more.)

Community

(Subscribe to my Substack to read articles about growing your Creative Business and join the conversation)


Subscribe & Review:

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  2. Your support means the world and helps other creatives find us.

  1. *Some links are affiliate links, but I only recommend tools I genuinely use and trust.

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